Golf Business News – Blue Tees Golf unveils retail display at The Belfry

Blue Tees Golf has installed a five-foot interactive retail display inside The Belfry’s Golf Shop, marking a new retail partnership between the golf technology brand and the iconic Midlands-based Ryder Cup venue.

The collaboration marks a pivotal moment in Blue Tees Golf’s international growth, introducing its innovative product range, which includes rangefinders and GPS speakers, to the UK market.

This immersive display enables customers to engage directly with Blue Tees Golf’s latest products. The 32-inch 4K touchscreen interface provides detailed product information, tutorials, and real-time updates, elevating the shopping experience for shop customers.

Tom Hughes, Head of Golf at The Belfry, said: “We’re excited at The Belfry to have received the new retail POS stand from Blue Tees Golf. It’s given the brand a strong presence in-store, which we’re confident will lead to improved sell-through.

“The stand has also enhanced the retail experience for our customers — allowing them to interact with the physical products and learn more through the engaging touchscreen display. We’re looking forward to collaborating with Blue Tees Golf further — their product range, price point, and brand are a perfect addition to our store offering.”

The newly installed display is more than just a product showcase. It serves as a dynamic information hub where visitors can explore the full scope of Blue Tees Golf’s technology. From sleek hardware presentations to informative digital content, the setup encourages deeper product engagement. This interactive format allows golfers to compare features, understand product benefits, and make informed decisions, all within a premium in-store experience tailored to the modern player.

“We couldn’t be more proud to have partnered with The Belfry as their main distance technology brand. The Belfry has always been recognized as a key destination for golf with an amazing retail store,” said Marc Overton, International Sales Director at Blue Tees Golf.

For more information, visit www.blueteesgolf.com.